El Paso Radio Facts

  1. 93% of the population, 12+, tunes into radio every week, according to Radio Marketing Guide and Fact Book 2007-2008, RAB July 31, 2007
     
  2. 21% of the population is listenting to radio in any 15 minute period during the average weekday, Radio Marketing Guide and Fact Book 2007-2008, RAB July 31, 2007
     
  3. 19.15 hours per week are spent listening to radio, persons 12+, Arbitron Inc. and Scarborough Research Corp./VNU El Paso Spring 06-Winter 2007 Persons 12+
     
  4. Retail spending $7.73 billion annually (provided by Karen)
     
  5. Monday-Sunday 6a-10a persons 12+ total 472,900 (82%) wake up with radio!!! Arbitron Inc. and Scarborough Research Corp./VNU El Paso March-February 2007 Persons 12+
     
  6. El Pasoans spend 22.7 minutes mean travel time to work, U.S. Census Bureau QuickFacts
     
  7. Median age 30.9 years El Paso County, Texas 2005 Data Profile Highlights
     
  8. Average household size 3.11
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